Book Review: How to Win at the Sport of Business – by Mark Cuban

How to Win

Anyone in business should read Mark Cuban’s book How to Win at the Sport of Business. Anyone in college should read it. Anyone who wants to be successful.

Anyone should read this book.

It’s a quick read, it’s a very short book. A good solid hour, or maybe two, gets the job done.

How did a young guy in Texas who lived in a friend’s three-bedroom apartment with six people with no education become worth 3 billion dollars?

Here is a rags to riches story that will inspire anyone. The book is a collection of blog posts, edited together into a coherent motivational shot in the arm.

You cannot afford not to read this little book full of nuggets of invaluable advice about business, life and passion. What more can I say than to give you a little excerpt:

When I was growing up I was told over and over again, if you can sell, you can always get a job. Of course, I was told that after a friend of my mom’s told me when I was in high school, that I should also have a trade to fall back on. He tried to teach me how to lay carpet. My first, last and only experience was working for him and watching him shake his head and rip out what I had done…. But I digress. I don’t remember who told me that selling was a job for a lifetime, but they were right. If you can sell, you can find a job in sports. I will take a high school dropout who is caring, involved and can sell over an MBA in sports management almost every time. What makes a good salesperson? Let me be clear that it’s not the person who can talk someone into anything. It’s not the hustler who is a smooth talker. The best salespeople are the ones who put themselves in their customer’s shoes and provide a solution that makes the customer happy.

Do not hesitate another second, go to Amazon and put down $2.99 and start reading and learning.

Rating - Four Stars


Book Review: World Changers – by John A. Byrne

25 Entrepreneurs Who Changed Business as We Knew It

Reading World Changers was like having 25 long lunch meetings, and getting a chance, one on one, to talk to some of the greatest entrepreneurs of our time, the likes of Bill Gates, Mark Zuckerberg, Steve Jobs, Howard Schultz and many more.

Here is the table of contents:

  • Whole Foods Market – John Mackey
  • The Home Depot – Arthur Blank and Bernie Marcus
  • Netflix – Reed Hastings
  • Starbucks – Howard Schultz
  • Amazon – Jeff Bezos
  • Southwest Airlines – Herb Kelleher
  • Apple – Steve Jobs
  • Kohler Co. – Herb Kohler
  • Donaldson, Lufkin & Jenrette – Dan Lufkin
  • Dell, Inc. – Michael Dell
  • LinkedIn – Reid Hoffman
  • Microsoft – Bill Gates
  • Virgin Group – Richard Branson
  • Harpo, Inc. – Oprah Winfrey
  • Turner Broadcasting – Ted Turner
  • FedEx – Fred Smith
  • Infosys – Narayana Murthy
  • Google – Larry Page and Sergey Brin
  • Charles Schwab – Charles Schwab
  • Grameen Bank – Muhammad Yunus
  • Tata Group – Ratan Tata
  • Nike – Phil Knight
  • Organizing Committee for Rio de Janeiro Olympics – Carlos Nuzman
  • Facebook – Mark Zuckerberg
  • EBX Group – Eike Batista

The lessons were valuable. I read usually just one chapter at a time, over lunch, before going to sleep, waiting somewhere. It’s impossible to read a book like this in a sitting.  It’s like visiting the Metropolitan Museum of Art, which causes complete sensory overload for an artist. Anybody even remotely thinking about starting a company, or already running a company, cannot afford to skip this book. Every line is valuable, inspiring and motivating.

I should read this once a year.

Rating:  ****